263 Yale Ave N
Seattle, WA 98109

10697 Main Street
Bellevue, WA 98004

Gore-Tex Products

Volcom Gear

Burton Snowboards

Lib Tech Snowboards

GNU Snowboards

Capita Snowboards

Union Snowboard Bindings

Coal Hats and Beanies

Nike Snow Gear

Vans Shoes and Clothing

Ride Snowboard Gear

ThirtyTwo Snowboard Boots and Gear

SnoCon - Seattle's Brand

About Us


Entering our 23rd year of business, Snowboard Connection’s goal has been the same from the beginning: to get you outside and having fun, on quality gear at a price you can afford. SnoCon opened in October 1990 in a 1,000 square foot space in Seattle, Washington. It was John, his new bride Lisa, and their one employee, Karl. That first year SnoCon sold brands like Barfoot, Heavy Tools, MBoo, Avalanche, Powderstick, and Storm. Those brands have gone away, and now you’ll find Burton, Volcom, Nike, 32, Jones and dozens more - and those aren’t even the Local brands! Lib Tech, Capita, K2, Ride, Gnu, Union, Coal, and Spacecraft are all based in Seattle and we enjoy a great friendship with all of them. Add mountains like Stevens Pass, Alpental, Crystal Mountain and the legendary Mt. Baker, along with year-round riding at Mt. Hood, and you’ll find an experienced, knowledgeable staff that is STOKED to be working here, and HAPPY to serve you.

We have received the Transworld Snowboarding Regional Shop of the Year Award for the past 3 years. This honor is voted by the people and brands that make up our industry.  As awesome as that is, it’s still more important that we impress and satisfy every customer - the people that trust us to steer them to the right decisions. We respect every dollar and every hour you spend with us, and we work hard to make sure you leave satisfied.

It’s the same formula as ever: work hard and stay focused on providing the best service and selection. From the beginning, our goal has been to get more people up on the hill, and to keep them there. We’re not snooty about what we carry, but we have to be able to stand behind every brand we offer. There’s a lot of “snowboard” products that are more suited for a toy store - that’s not us. It’s also important to be flexible and treat each situation and each customer as a unique puzzle, and to solve the puzzle in a cheerful manner. That’s how we approach it, and if sometimes we don’t succeed, we learn from our mistakes.

Twenty-two years is a long time to be in business, and that time brings with it a momentum that is difficult to characterize. Sure, we have lots of spare parts, old boards on the ceiling, signed posters and pro riders stopping in - but more fun than that - we have stories! From your first turns to your first cat or heli ride – we all love to share and hear the lore. You’ll often see folks telling tall tales of the waist-deep wonderland they just ripped up, or the gnarly rock cliff or the sweet kickers...

The simple truth is that we all share this common sensation, this experience of slashing powder, or weaving through trees, or landing a jump, or watching the sunrise on your drive up to the hill, and just being so F’n grateful that you’ve got today and whatever nature has brought you this morning, and it’s yours to share with your friends and the rest of this “tribe.” 

Isn’t that cool? 

We think it is. And we hope you can join us.

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